The 2025 Data Analytics Market Report analyzes the growing sector and its role in enabling businesses to leverage data for strategic decision-making, operational efficiency, and customer insights. The demand for data-driven solutions expands across industries such as finance, healthcare, retail, and manufacturing with organizations adopting advanced analytics solutions powered by AI, ML, and big data technologies.
The key trends include the rise of predictive analytics, the integration of AI-powered analytics platforms, and the growing importance of real-time data processing. Further, the adoption of self-service analytics tools democratizes data access and enables business users to derive insights without relying on IT departments. The report also explores the investment patterns, firmographic data, and innovative startups driving the evolution of data analytics.
This data analytics report serves as a reference for stakeholders within the industry, investors, policymakers, and economic analysts, providing a snapshot of the industry’s health to map its trajectory for innovation and growth in the coming years.
StartUs Insights Data Analytics Market Report 2025
- Executive Summary
- Introduction to the Data Analytics Market Report 2025
- What data is used in this Data Analytics Market Report?
- Snapshot of the Global Data Analytics Market
- Funding Landscape in the Data Analytics Market
- Who is Investing in Data Analytics Solutions?
- Emerging Trends in the Data Analytics Market
- 5 Innovative Data Analytics Startups
Executive Summary: Data Analytics Market Outlook 2025
This report is created using data obtained from the Big Data and AI-powered StartUs Insights Discovery Platform, covering more than 4.7 million global companies, as well as 20K+ technologies and emerging trends. We also analyzed a sample of 6800+ data analytics startups developing innovative solutions to present five examples from emerging data analytics trends.
- Industry Growth Overview: The data analytics market grew by 8.2% annually, with 74 000 companies in the sector. Startups play a crucial role, contributing to 6800+ businesses.
- Manpower & Employment Growth: The sector employs 4.7 million individuals globally, adding 430 000 new employees last year. This growth reflects expanding adoption across industries and a strong demand for skilled talent.
- Patents & Grants: Innovation drives the market, with 463000 patents and 10000 grants supporting technological advancements. The yearly patent growth reached 10.03%, with the United States and China as leading issuers.
- Global Footprint: Key country hubs include the United States, India, the United Kingdom, Canada, and Germany. Prominent city hubs are London, New York City, Bangalore, San Francisco, and Singapore.
- Investment Landscape: The market saw investment activity, with over 57 000 funding rounds closed and more than 30000 investors participating. The average investment value per round is USD 20.7 million.
- Top Investors: Goldman Sachs, Sequoia Capital, and Citi are among the top investors, contributing to a combined investment value exceeding USD 9 billion across the market.
- Startup Ecosystem: The sector includes startups such as Verras (healthcare data analytics), Moby Analytics (AI-driven audit analytics), Mercado Radar (e-commerce price intelligence), i4TECH (Industry 4.0 data solutions), and Enerdatics (energy data analytics).
- Recommendations for Stakeholders: Investors should back startups specializing in predictive analytics and AI-driven tools. Entrepreneurs should develop solutions addressing data security, real-time analytics, and integration with IoT and cloud computing while companies should invest in workforce upskilling and adopt scalable data platforms.
Explore the Data-driven Data Analytics Report for 2025
The Data Analytics Report 2025 uses data from the Discovery Platform and encapsulates the key metrics that underline the sector’s dynamic growth and innovation. The heatmap highlights key metrics in the data analytics market, showcasing recent developments and regional concentration. Our database includes 6800+ startups and 74 000+ companies. The field grew by 8.2% last year, supported by 463 000 patents and 10 000 grants.
Global manpower reached 4.7 million, with 430 000 new employees added. Regional hubs driving innovation include the United States, India, the United Kingdom, Canada, and Germany. Prominent city hubs are London, New York City, Bangalore, San Francisco, and Singapore. The heatmap underscores these data points, reflecting the industry’s vibrant ecosystem.
What data is used to create this data analytics report?
Based on the data provided by our Discovery Platform, we observe that the data analytics market ranks among the top 5% in the following categories relative to all 20K topics in our database. These categories provide a comprehensive overview of the industry’s key metrics and inform the short-term future direction of the industry.
- News Coverage & Publications: The data analytics market generated over 50 000 publications last year.
- Funding Rounds: Our database includes 57 000 funding rounds, highlighting significant investment activity and financial support for companies.
- Manpower: With over 4.7 million workers globally, the sector added 430 000 new employees last year. This demonstrates its expanding workforce and employment opportunities.
- Patents: A total of 463 000 patents underscores innovation and technological advancements.
- Grants: The field secured 10 000 grants, which reflects consistent government and institutional funding support for various initiatives.
- Yearly Global Search Growth: A 47.99% yearly global search growth illustrates growing curiosity and attention toward data analytics across multiple sectors and demographics.
A Snapshot of the Global Data Analytics Market
The data analytics market shows annual growth of 8.2%, reflecting its expanding influence across industries. The ecosystem comprises 6800+ startups, which includes more than 5000 early-stage ventures. Further, mergers and acquisitions total 3400, indicating consolidation trends.
Innovation drives the sector, with 463000 patents filed by 25000 applicants, reflecting yearly growth of 10.03%. The United States leads with over 146 000 patents, closely followed by China with 132 000+ patents. This data highlights the sector’s dynamic, innovation-centric environment.
Explore the Funding Landscape of the Data Analytics Market
The data analytics domain shows significant investment activity, with an average investment value of USD 20.7 million per round. The field has attracted over 30 000 investors, which is a reflection of confidence in its growth potential.
More than 57 000 funding rounds have been closed that supports company expansion and innovation in this sector. Investments have been directed toward over 13 000 companies. This reflects the widespread financial backing for various data analytics ventures. The data also emphasizes the market’s appeal to investors and its financial dynamism.
Who is Investing in Data Analytics Solutions?
Top investors in the data analytics industry have contributed over USD 9 billion. It reflects concentrated funding by leading financial institutions and venture capital firms.
- Goldman Sachs has invested USD 2.3 billion across 30 companies.
- Sequoia Capital has directed USD 1.9 billion into 82 companies.
- Citi has committed USD 1.6 billion to 28 companies.
- Accel has allocated USD 1.3 billion to 64 companies.
- Insight Partners has invested USD 1.1 billion across 64 companies.
- Vista Equity Partners has provided USD 1.1 billion to 16 companies.
- Citrix has invested USD 1.1 billion in two companies.
Access Top Data Analytics Innovations & Trends with the Discovery Platform
The data analytics market is shaped by emerging trends, each driving growth and innovation. These trends highlight unique areas of specialization and development.
- Visual Data Analytics encompasses 450 companies and employs 24000 individuals, with 2000 new hires last year. This trend has an annual growth rate of 9.62%. It indicates a steady interest in data visualization solutions that improve decision-making.
- Streaming Data Analytics includes 100 companies with 5000 employees, of which 500 were new hires last year. With an annual growth rate of 16.41%, this trend reflects the rising importance of real-time data processing in finance, media, and IoT.
- Unstructured Data Analytics features 110 companies employing 4000 individuals, with 600 new hires last year. Its growth rate of 18.58% showcases increasing demand for technologies that analyze unstructured data, like text and multimedia, driving advancements in AI and machine learning.
5 Top Examples from 6800+ Innovative Data Analytics Startups
The five innovative startups showcased below are picked based on data including the trend they operate within and their relevance, founding year, funding status, and more. Book a demo to find promising startups, emerging trends, or industry data specific to your company’s needs and objectives.
Verras provides Healthcare Data Analytics
US startup Verras develops tools to leverage healthcare data and enhance service quality and value. Its Acuity Index Method system assesses clinical and cost-efficiency outcomes by adjusting for patient severity. The Verras Sherlock tool offers insights into resource utilization across cost centers to identify deviations from norms.
Verras Watson uses electronic medical records to refine clinical pathways and tailor interventions based on patient acuity. The startup’s Medical Value Index evaluates hospital performance using six metrics, including quality measures, readmission rates, and resource consumption, to compute an overall value score. Verras enables healthcare providers to optimize resource use, reduce clinical variation, and deliver higher-quality, cost-effective care.
Moby Analytics delivers AI-driven Audit Analytics
French startup Moby Analytics offers an AI-driven platform that automates document collection and analysis for auditors. It integrates with SharePoint to store documents in designated folders and match received documents with specific requests using AI. The users program extraction tasks for various documents — such as invoices, delivery notes, contracts, or reports— with a few clicks. This allows the AI to extract key information and present it in a simple table.
A streamlined dashboard provides real-time updates on document requests, receipts, and processing status that enables users to monitor audit progress across the organization. Moby Analytics’ platform allows auditors to create and share AI workflows that automate tasks and unlock insights for enhancing audit productivity and enabling professionals to focus on strategic decision-making.
Mercado Radar offers E-commerce Price Intelligence
Brazilian startup Mercado Radar offers an AI-powered platform to monitor e-commerce prices and market trends. It collects data from selected brands and websites using advanced technologies to keep information current. The platform’s AI extracts and identifies product attributes, including category, brand, color, size, volume, and weight to enhance analysis.
It then normalizes this data to standardize attributes like brand names, units of measure, colors, and sizes. The users analyze market data through flexible, dynamic reports and integrate insights into their platforms via PowerBI integration and API access. Mercado Radar provides precise, actionable data that allows businesses to make informed decisions on pricing adjustments, brand protection, commercial policies, and supplier negotiations, and enhance e-commerce competitiveness.
i4TECH specializes in Industry 4.0 Data Solutions
Singaporean startup i4TECH develops ActivaSuite, a manufacturing application suite built on the Mendix Low Code Platform. It integrates services like AWS IoT Sitewise and IoT Greengrass for connectivity, data processing, and ingestion. This suite includes applications for performance management, quality inspection, computerized maintenance, production energy management, lean daily management, and material traceability.
Manufacturers leverage these tools to monitor equipment effectiveness in real-time, control quality through immediate checks, and plan maintenance proactively. They also manage energy consumption, oversee daily operations visually, and trace materials throughout the production process. i4TECH enables manufacturing companies to optimize operations, increase productivity, and adopt data-driven practices.
Enerdatics focuses on Energy Data Analytics
Indian startup Enerdatics offers specialized data analytics platforms that provide insights into the renewable energy sector. Its Renewable Energy M&A platform grants access to transactions that enable users to analyze deal metrics across sectors and asset life cycles. The Renewable Energy Finance database encompasses financing transactions by many companies and banks in various countries, detailing capital instruments ranging from fixed-income securities to tax equity investments.
The startup’s Renewable Energy PPA tracker includes data on corporate power purchase agreements signed by off-takers and suppliers in many countries to offer insights into contract specifics and market trends. The Renewable Energy Projects platform provides profiles on utility-scale wind and solar projects that cover aspects such as origination, investments, operational milestones, and contractors. Enerdatics’ platforms allow stakeholders to make informed decisions, optimize investment strategies, and navigate the evolving renewable energy landscape.
Gain Comprehensive Insights into Data Analytics Trends, Startups, or Technologies
The data analytics market will continue to grow in 2025, driven by advancements in real-time analytics, unstructured data processing, and AI integration. Emerging trends in visual and streaming analytics will redefine decision-making across industries to enhance speed and accuracy. Get in touch to explore all 6800+ startups and scaleups, as well as all industry trends impacting data analytics companies.
